The 7th European Direct Selling Conference 2018: a tremendous success!
The benchmarking event of the Direct Selling industry in Europe was the occasion to celebrate the 50th anniversary of Seldia, the European Direct Selling Association.
Seldia was established in 1968. Seldia’s mission is to promote direct selling to the EU institutions and to ensure that the EU and national policymakers in Europe are aware of the industry’s benefits and advantages, as well as its contribution to national economies.
Seldia membership includes 28 national Direct Selling Associations and 18 Corporate Member companies. All Seldia Members distribute top quality products, abide by the highest ethical standards and are signatories to the European Direct Selling Codes of Conduct.
Direct selling provides virtually unlimited self-employment opportunities and is a nursery for entrepreneurs, especially for women —88% are women in Direct Selling. The median age is 43, with a high education level.
The event was also the occasion to celebrate the European Direct Selling Industry’s Astra Awards.
The Seldia Astra Awards 2018 winners are:
Best Service Provider: Jenkon Software
Best DSA: Poland PSSB_PL
Best Company: Mary Kay
Hall of Fame Award: Paul Dobson & Philippe Dailey
Special 50th Anniversary & Recognition Award: Imelda Vital of Amway
Congratulations to all!
Seldia has entrusted the Belgian communication agency, Page in extremis with the promotional campaign of the event on the social media.
The communication agency is currently putting together numerous materials that reflect all the activities that took place during the conference.
Stay tuned for photos, videos and press releases: http://directsellingconference.eu